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Article: Q&A on the Book Impact: 21st Century Change Management, Behavioral Science, and the Future of Work

The book Impact by Paul Gibbons explores how to lead and manage change in the 21st century to support digital transformations while taking the needs of millennials and Gen Z into account. It describes how we can humanize change and use pull models and dialogs to support behavior change.

By Ben Linders, Paul Gibbons

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